A done-for-you content engine for doctors who want to build trust with future patients over time, not chase them with ads. We handle strategy, research, scripting, and editing. You film once a week.
Book a callUntil the first real results show
I work specifically with dermatologists, cosmetic surgeons, dentists, and other doctors whose work is visual. Where good content genuinely changes how many patients find you. I go deep enough into your specific procedures that clients are often surprised I'm not medically trained myself.
That depth is the difference. Generic content anyone can get out of ChatGPT in a minute doesn't build real lead flow. Content built from real research into your procedures, your patients' fears, and what makes you different does. The "mental trust bank" that builds when a patient sees multiple pieces of your content over weeks or months is what eventually turns them into an inbound message.
We start with desire mapping, revenue mapping, and a gap analysis against what every other account in your niche is already doing. Your content is built to be distinct from day one, not just "on brand."
Roughly two weeks of research into your specific procedures, your patients' real objections, and the formats already working in your exact niche. Done manually, not generated.
Flexible scripts delivered in weekly batches, built around your schedule. One filming session on a weekday, one on the weekend, plus a voice note walking through exactly how to shoot each one.
Every video edited in-house and scheduled out for you, so all that's left on your side is filming.
Webinars, ebooks, or PDFs built to sit at the top and middle of your funnel and capture leads directly from your content, not just reach.
Top of funnel gets you found. Middle builds trust. Bottom converts.How every retainer client's content is structured
Green screen trends, commenting on industry news, short takes on common patient misconceptions. These formats are built to get your content in front of new people who don't know who you are yet.
B-roll with voiceover walking through your actual procedure. Talking head videos addressing patient fears directly. Educational series. These slow down, get more specific, and start building the mental trust bank that makes someone eventually message.
Client success stories and real transformations. This is where the trust you built over months in the middle funnel actually converts into a message. It's also where HIPAA and compliance requirements matter most.
This is the same sequence I run on my own account, applied to yours. It isn't a script that fires automatically. Every message is answered by a real person, in your voice, before anyone is asked to book anything.
A lead sees your content, then DMs with a question. That's still a cold lead. Not someone ready to book.
Every DM gets an actual answer to their actual question before anything is sold. No immediate pitch. No booking link.
They keep watching your stories and posts, engage with a few more, and reply again once they're ready. Only then does a booking link go out.
The same patience applies to the content that feeds this sequence. Nobody gets flooded with DMs in week one, and I tell every client that up front so the first two quiet months don't feel like the system isn't working.
Most doctor retainers run $2,000 to $3,000 per month. A small number of established or "celebrity" doctors run $5,000 to $7,000 per month depending on scope. The exact number is set on a call once we've mapped your niche and goals, not before.
Every message gets a real answer to the real question first. No immediate pitch and no booking link on the first reply. A booking link only goes out once someone has kept watching and engaged a few more times, the same sequence described above.
This isn't legal or compliance advice, and your practice's specific requirements depend on your state and specialty.
Month one and two rarely move the needle. That's the fail-fast, testing phase. By month three something usually takes off, and unlike ads, the leads from it don't stop the moment you take a week off.
Most doctor retainers run $2,000 to $3,000 per month. A small number of established or "celebrity" doctors run higher, closer to $5,000 to $7,000 per month, depending on scope. Exact pricing is set on a call once we've mapped your niche and goals. Not before.
Once your content starts converting and your DM volume picks up consistently, the bottleneck shifts from content production to inbox management. That's where the DM setter add-on comes in. I train and provide a dedicated person to answer inbound messages in your voice, using the positioning and tone established in your content. They nurture conversations, answer questions, and keep leads warm so you stay focused on filming and your actual medical work instead of chasing inboxes.
This isn't a cold outreach team. It's inbox triage for the inbound leads your content is already generating. You stay in the loop on conversations that matter, and the setter handles the volume.
Tell me a bit about your practice and your niche. I'll follow up to set up a call and talk through real pricing once I know your goals.
Ready to talk?
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